What is Personal Information?
The term "Personal Information" refers to any information that can be used to identify you as an individual. It can include, among other things, your name, address, age, gender, personal financial history and social security number.
Why is Personal Information Collected?
1. To Provide Superior Customer Service to our Guests
Personal Information is collected to assist us in making your reservation and providing the services you request at any of our properties, to ensure we meet your needs while you are staying with us and/or to allow us to contact you in relation to matters that arise from your stay with us. By keeping certain stay related Personal Information on file, such as information regarding guest history and itemized spending, guests of Caesar Park Banqiao have the ability to confirm prior transactions and reconcile statements or invoices.
2. To Keep Our Guests Informed
We may use the Personal Information you provide to send you newsletters regarding our properties and to advise you of promotions or to inform you of offers or other information that may be of interest to you. If you do not wish to receive information from Caesar Park Banqiao you may indicate your wishes on your registration card when you stay with us or send an e-mail to: firstname.lastname@example.org
3. For Marketing Research
Finally, we may wish to contact Guests to conduct surveys by receiving your views of our facilities and service delivery. Occasionally we will combine information from a number of Guests to better understand trends and Guest expectations. When this occurs, all identifiers are removed and the aggregate information cannot be linked to any specific Guests.
How is Personal Information Collected?
1. On Our Web Site
A. Initially Upon Contact With Our Web Site
When you visit our web site, you are initially given a "cookie", and your computer is assigned an ID number. A cookie is a commonly used device that tracks an individual user's preferences, and is capable of enhancing your visit to the site. Cookies allow us to provide a customized experience without the visitor having to remind us of his or her preferences each time she or he visits our site. Our cookies do not contain any personally identifying information. Caesar Park Banqiao cookies also do not follow visitors when traveling on the Internet after leaving the Caesar Park Banqiao web site.
Once you have visited our web site and accepted our cookie, your ID number is automatically assigned to your computer whenever you visit our web site. Despite the fact that you remain anonymous until you enter Personal Information in the web site, the ID number allows us to log your session, so that we may better assist you should you need some individualized service or support. Once you enter Personal Information on the web site, we associate your ID number with your contact information so we can recognize you on a future visit. We also use it to keep track of information that appears to be of particular interest to you.
B. While Browsing Our Web Site
While in the process of browsing our web site, you also provide us with information that does not reveal your personal identity - what type of destination you're seeking information about, for example. We use this aggregated, anonymous data mainly for editorial purposes, but we do not connect it to any Personal Information, such as your name or address.
While you explore our web site for the information that interests you, you may wish to put in a specific "Information Request" about our hotel, or you may wish to participate in one of our on-line surveys or promotions. To respond to this request or to participate in our various programs, we may ask you for Personal Information, such as your name, zip/postal code, e-mail address, and phone number.
If you wish, you may also submit your e-mail address in order to be placed on a subscription list or to receive other information. You will be placed on these lists only when you indicate your desire to be included. In deciding whether or not to join such lists, please note that they are only used for internal purposes - we do not sell or rent our lists to anyone. In the event you choose to join one of our lists, you may ask to be removed from the list at any time. Visitors will always have the ability to accept or decline any form of communication from Caesar Park Banqiao.
2. When Making a Reservation
A. On Our Web Site
Due to the personal nature of the information you give when making a reservation through our web site, the reservation system is secure, such that your credit card number is protected with the most sophisticated encryption technology available and is transmitted on a private network.
3. During your stay at Caesar Park Banqiao
During your stay, we record your itemized spending to properly assemble your folio, which sets out your room rate and other expenses billed to your room. We also record this information to comply with financial reporting requirements, including those imposed by our auditors and government regulators. We may also collect certain information as required by local laws (e.g. passport number). Information particular to your stay may also be stored (i.e. health issues, payment difficulties, special requests, service issues). This stay specific information is stored in the property management system at the particular hotel where you stayed and is combined with information from previous visits that you have made to that hotel. You may advise the Hotel if you do not want personal preferences shared.
In addition, we may retain the content of any document (including letters, comment cards, questionnaires, electronic documents such as e-mails and other similar forms of communication) that you send us before, during or following your stay. This information may be shared with employees of the hotel but will not be shared with any third party.
4. Social network / Others
How do we store personal information?
1. At the Hotel
Our hotel goes to great measures to ensure that all Personal Information is kept in a secure location, be it a database or filing cabinet. Furthermore, we take steps to ensure that only designated individuals have access to this information.
2. In Our Guest Reservation System
In order to serve you better we also store certain guest information in our Guest Reservation System.
The stored information includes guest name, address, phone numbers, credit card number and other information, such as the number of stays you have and the number of nights of each stay. We may also store certain information regarding your service preferences.
3. In Our Marketing Database
We will use this information for marketing, promotion and research purposes only. We will not disclose or sell any customer's information to any external organizations. Guests will only receive such information if they have provided permission on the registration form, on the Caesar Park Banqiao web site, or in some other form. Any information sent provides a clear notice of how to discontinue receiving promotional materials.
How do I Revise my Personal Information?
If at any time you wish to update, access your Personal Information, you can contact us via e-mail at email@example.com , or you may visit our web site at taipei.caesarpark.com.tw/
For additional questions regarding the law or if you feel we have not treated your Personal Information appropriately, you can contact us:
Caesar Park Banqiao
No. 38, Sec. 1, Zhongxiao W. Rd., Zhongzheng Dist., Taipei City, 100, Taiwan
We'll be pleased to respond to any questions or concerns.